where brand and image collide
ith over two decades in the arts and design industry, Lara's passion for design began in theatre, where she mastered color theory, costume design, and storytelling as a stage director. Guiding rich, multifaceted characters to rise up and tell their stories ignited her mission to empower individuals. Lara's expertise also extends to brand design, crafting authentic connections between businesses and their audience. Additionally, her meticulous wardrobe styling celebrates the power of clothing to communicate personal narratives. Her work is for every woman, whether it is in the corporate world, in business, or as a mother and wife.
“Storytelling is our obligation to the next generation. If all we are doing is marketing, we are doing a disservice, and not only to our profession, but to our children, and their children. Give something of meaning to your audience by inspiring, engaging, and educating them with story. Stop marketing. Start storytelling.”
At our core, we are dedicated to empowering women-led businesses, helping them transform their dreams into stunning realities through immersive design experiences. We approach our work with a focus on restoration, support, and balance, ensuring our clients feel guided and educated throughout their design projects. We believe in creating from a foundation of rest, calm, and joy, enabling you to confidently embrace the next step once your project is complete. Together, let's bring your vision to life in the most beautiful and empowering way possible.
Your branding deserves to stand out no matter what phase of business you are in. This mini course is just what you need to design beautiful and effective branding for your new business.
Learn how to create a mooboard, a logo package, source fonts, and choose the perfect (and usable) color palette.